Press Release
from Plato Logic Limited
World Beer Market growth forecast to pick up in
2014/15.
Global beer consumption was
just 0.2% higher in 2013, but around 2.4% growth is currently projected for 2014
and 2015, according to latest data from beer market specialists Plato Logic.
Ian Pressnell, Director of
Plato Logic commented: “It was unusual (historically) to see in 2013 a
convergence of comparatively low growth in China with declines in USA, Brazil,
Russia and Germany, the world’s 5 biggest beer markets and it is unlikely that
this will repeat in 2014. This is reflected in our projections at this time,
however this should not obscure the fact that growth appears to remain muted at
best across many markets.”
Looking at the
2014 projections in more detail,
Plato Logic forecast net beer market growth of around
+4% in the Asia/Pacific region and
+2.5% in Africa, with the Americas
also up by around +2.5%, offset by a
slight decline in Europe.
Plato Logic’s
latest annual “World Beer Report” is published 10th October and
contains 2014 projections for all world beer markets. Published every year since
1994, the Plato Logic “World Beer Report” is a standard source of
reference used throughout the international brewing and allied industries.
Plato Logic Limited
